Everyone has little tactics for getting what he or she wants. Some use seduction, others beg, while there are those who use plain-old intimidation. But you don't have to resort to unseemly methods to get your way. According to Michael Lee, author of How to Be an Expert Persuader in 20 Days or Less, "The power of persuasion rests on getting people to do what you want willingly, resulting in a win-win scenario for everyone involved."
http://shine.yahoo.com/event/lifeslittlepleasures/mastering-the-art-of-persuasion-2389776/