Is it possible to cultivate genius? Could we somehow structure our educational and social life to produce more Einsteins and Mozarts — or, more urgently these days, another Adam Smith or John Maynard Keynes?

How to produce genius is a very old question, one that has occupied philosophers since antiquity. In the modern era, Immanuel Kant and Darwin's cousin Francis Galton wrote extensively about how genius occurs. Last year, pop-sociologist Malcolm Gladwell addressed the subject in his book Outliers: The Story of Success.

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